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Real Estate Photography- A Two-Step Approach to Selling A House Using Photos

Eypan Media Group’s CEO Jerry Suhrstedt discusses selling your home using impactful real estate photography.

It’s important for real estate agents to use all available resources to sell their listings and quality, impactful real estate photography should be at the top of that list. One of the best ways to entice potential buyers is with photographs.

Real estate photography is essential for showcasing the features of a house and revealing its possibilities to home buyers. Professional photographers have the talent and skills to transform an ordinary home into a work of art. However, before the photographer takes out his camera, a home staging professional is also needed to enhance a home’s decor.

Home Staging

Before you hire a professional photographer, you have to get the house in order. This includes deep cleaning, decluttering and home staging. A home staging professional examines both the interior and exterior of a house and makes suggestions on how to improve its appearance. The suggestions take various forms. Home staging could involve painting the interior walls a neutral color to appeal to more buyers or rearranging the furniture to create a feeling of space.

For curb appeal, home staging experts may recommend painting the exterior a bright color to make the house stand out or adding shrubs or flower beds to make the home seem more inviting. If potential buyers don’t like the look of a home and its surroundings areas, they probably won’t care to look inside.

Picture Time

Now it’s time to contact a photographer who is experienced in real estate, architecture and design. You want high quality architectural photographs that bring out the best features of a house. A good photographer makes even unattractive areas of a house appealing to buyers. You want photos of every room of the house and the exterior of the house as well.

The more photographs you offer buyers the more interested they will be in visiting the house in person. House photography creates a good first impression and sets the house apart from others on the market. Having a virtual tour of every room with a 360 degree view helps potential buyers to envision themselves living in the house.

If you’re a real estate agent in the Seattle or Tacoma area, you understand that photographs are essential for selling a property. Once a home is staged, hire a professional photographer to take photos for the house’s website page, brochure or flyer.

For more information about high impact photography services, contact us today for a consultation.

Jerry Suhrstedt Administrator

Jerry has spent the past 25 years in marketing strategy, advertising, branding, graphic design, photography, video, and visual communications.

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Jerry Suhrstedt Administrator

Jerry has spent the past 25 years in marketing strategy, advertising, branding, graphic design, photography, video, and visual communications.

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